Diasys is a company that produces highly precise medical products, and as such, they need to present their products in a way that accurately conveys their features and capabilities to potential customers. Traditionally, this has been done by physically bringing the products to international fairs and exhibitions. However, this approach can be costly due to the shipping, handling, and insurance costs associated with transporting delicate medical equipment. Additionally, there are logistical challenges, such as limited exhibition space, that make it difficult to showcase all of Diasys' products at once.
In addition to the benefits of cost savings and enhanced product understanding, the development of a 3D app for industrial presentations also highlights the importance of User Interface (UI) and User Experience (UX) design. A well-designed UI/UX can greatly enhance the usability and effectiveness of the app, leading to increased user engagement and satisfaction.
As designer I needed to understand the complex and technical nature of the products to create a user interface that effectively showcases their features and benefits. Then I had to consider the user experience of the app, making sure it is intuitive and easy to navigate for both existing and potential customers. Overall, the challenge for the UI/UX designer would be to create a 3D app that not only showcases Diasys' products effectively, but also provides a seamless and enjoyable user experience for customers and sales teams alike.
Overall, the challenge for the UI/UX designer would be to create a 3D app that not only showcases Diasys' products effectively, but also provides a seamless and enjoyable user experience for customers and sales teams alike.
The KPIs for the Diasys 3D app project were focused on measuring the success of the app in achieving its goals of improving the presentation of highly precise medical products at international fairs while reducing the cost of shipping. The KPIs included metrics such as the number of visitors attracted to the Diasys booth, the number of inquiries received about the medical products, and the cost savings achieved through reduced shipping expenses. Additionally, user engagement metrics such as time spent on the app and interaction with the 3D models were monitored to ensure the app was meeting the expectations of users. These KPIs helped the team to measure the effectiveness of the 3D app in achieving the company's goals and to make data-driven decisions for future improvements.